Tourism Can Inspire

Tourism

Builds

Canada

Let's keep it Strong!

Tourism Builds Canada
On September 22, 2025, the Tourism Industry Association...
Parliament from River
Ottawa, ON — The Tourism Industry Association of Canada...
King Charles Throne Speech
Ottawa, ON – TIAC welcomes the Government’s agenda...

Tourism is a reflection of what Canada does best.
It welcomes the world, supports communities and creates prosperity.

265,000+
Businesses
$130B
In Spending
$50.8B
to Canada's GDP
2M
Workers
Proudly working with our Provincial, Territorial, and Indigenious partners
BC
AB
SK
MB
ON
QC
NB
NS
PEI
NF
NU
NWT
YK
Indigenious
Fuel Economic Growth

Tourism is an economic engine, supporting businesses in every province and territory.

Visitors spend money in hotels, restaurants, shops, attractions, and local services, keeping businesses thriving.

A strong tourism sector means more opportunities for entrepreneurs, artists, and workers in diverse industries.

Showcase Canada to the World​

Visitors from around the world choose Canada for its natural beauty, vibrant cities, and welcoming communities.

A thriving tourism industry attracts international investment, strengthens trade, and reinforces Canada’s reputation as a world-class destination.

Every visitor returns home with a piece of Canada’s story, helping share our success with the world.

Strengthen Communities & Culture​

Tourism helps communities grow, from small towns to major cities.

It supports arts, culture, and heritage, giving people the chance to experience Indigenous traditions, Francophone heritage, and Canada’s diverse identities.

Investing in tourism means investing in the places that make Canada unique and vibrant.

Land Acknowledgement

We acknowledge that the Tourism Industry Association of Canada’s offices are located on the unceded, unsurrendered territory of the Algonquin Anishinaabe Nation, who have lived on this land since time immemorial.

We also recognize that tourism takes place on the traditional lands, waters, and territories of many Indigenous Nations across Turtle Island (Canada), and we honour the deep cultural connections Indigenous Peoples have to this land.